If there is a defining trait for this current era of the NBA it is the craziness of free agency as players seem to swap teams almost every single year. Forget patience. Forget long-term planning. Forget building a sustainable culture. The NBA right now is all about right now.
The Denver Nuggets are different. They’re built different, they play different, and their core values are different. The company mantra under the leadership of Josh Kroenke, Tim Connelly, and Michael Malone has been “We don’t skip steps.”
It’s somewhat defiant in tone. It’s resolute. It’s determined.
“Not skipping steps is something that we talked about from day one,” Michael Malone told DNVR. “We’re going to build this and we’re going to build it the right way. We’re going to draft well. We’re going to grow from within, organically. And now you’re seeing the payoff.”
This shirt is decorated in Nuggets colors with the Red Rocks steps, home of the team’s summer workouts, framing the background. You can also see the Denver skyline peeking out from behind the rocks.
This shirt is the perfect symbol of what is shaping up to be the greatest era of Denver Nuggets basketball.
SHIRT AND FABRIC INFO
Printed on a Tri-blend, ultra-premium, high-quality, super-soft, unisex shirt
50% poly, 25% Airlume combed and ring-spun cotton, 25% rayon, 40 single 3.8 oz.